There is an interesting report out called “The 7 Great Lies Of Network Marketing” and it is ruffling a few feathers in the network marketing business world and for very good reason. Ann Sieg has put together a short easy to read 35 page report aimed at the 95% of MLM’ers struggling to build their businesses. I would have to say that I was a little turned off by her title, and almost did not read the report, The 7 Great Lies Of Network Marketing. I thought for sure this has to be an attack on or slam on my network marketing business.
Network marketing is a tough business and as with any other business, it has it’s flaws but it is hard to argue with the fact it is still one of the best avenues for many to build a home based business and be able to work for themselves.
Now, that I have read the report I know that I was completely wrong, this was not a slam on Network Marketing, it was in fact a “right on the mark” report on why so many do fail in the business and how to fix that problem. In the opening section of Ann’s report “The 7 Great Lies Of Network Marketing” she mentions how she too had attended countless meetings, setting up appointment after appointment, following the advice of her upline and still being in debt after two years and how all of that made her think there had to be a better way. She knew too many others just like herself in the business also.
You know, many of us know some thing is not working yet we continue to listen to our uplines in hopes of finally figuring out what “we” are doing wrong. We certainly don’t want to admit that we are just spinning our wheels doing the same thing over and over again and still failing. There is an old saying that the definition of insanity, is to keep doing the same thing over and over again and expect a different outcome. Hmm, do you think most MLMer’s are insane?
No, I don’t think most MLMer’s are not insane but as Ann finally also figured out, there definitely is a better way to run your Network Marketing businesses. Most of what we are taught on how to run our businesses is way off the mark.
Your upline keeps telling you to do things the way she or he has been doing it. It has been working for years, why reinvent the wheel? Seems most uplines are still riding around with stone wheels!
Here are some interesting stats that you might to know about your network marketing business opportunity: - between 80-90% of distributors will “give up on their dream” in the first three months
- over 95% never make it past the 12 month mark
- almost 80% will never sponsor anyone into their business
With statistics like this, why would anyone consider MLM? Are we being lied too, who is telling us the truth?
I got my answers by reading Ann Sieg’s great report “The 7 Great Lies Of Network Marketing”. There definitely where things I needed to do differently if I wanted to be successful in my Network Marketing business.
If you want to learn more about running your own home party plan business, or running any network marketing business please visit my website at www.pinkrenegade.com
Saturday, August 23, 2008
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